We build and run our own software products.

North West Data Products is a UK software company. We build products, run them ourselves, and work directly with the businesses we build them for — closely, and a small number at a time.

Each product is built for a specific job rather than as a general-purpose tool, and we run it ourselves rather than handing it over and moving on. That keeps us close to how the work actually happens, and it means the software is maintained by the people who built it.

Our work

Hujra Our first product

Customer enquiries, bookings and job records for trades businesses

Small trades firms lose hours every week to work that isn't the work: taking enquiries, chasing details, writing the same reply for the fifth time, keeping track of what was agreed and what still needs doing. Hujra handles that side of things.

It runs the front desk. Enquiries arrive by phone, WhatsApp and web form, at all hours. Hujra captures each one, pulls out the details that matter — what the job is, where, how urgent — and turns it into a job record instead of a missed call.

It answers the straightforward questions directly, following rules the business sets: yes, we cover that area; here's the callout charge; here's when we could come out. Anything that needs a person gets escalated to one. Work that's agreed gets booked in, and each job is tracked through to completion — what was done, by whom, and what's owed.

Hujra is in active development.

Further products are planned.

How we work

We build around how a business already runs, rather than asking it to change to suit the software. Every deployment starts by mapping the actual workflow — how jobs come in, who books them, what gets written down, and where it ends up. The software is then fitted to that, not the other way round.

Some steps use AI to draft a suggested reply, or to pull structured details out of an enquiry. It is one component among many rather than the product itself: automated messages follow rules the business sets, and staff can review, edit or override anything before it goes out.

Contact

North West Data Products Ltd
Unit A
82 James Carter Road
Mildenhall
Bury St. Edmunds
IP28 7DE