We build software, and we run what we build.
North West Data Products is a UK software company. We build a small number of products, run them in production ourselves, and keep working on them afterwards — rather than handing something over and moving on.
The products have little to do with one another. One handles customer enquiries, appointments and records for small organisations. One is the website and reporting for a not-for-profit clinic, built for the charity to own. What they share is the company behind them, and how each one is built: for a specific job rather than as a general-purpose tool, and maintained afterwards by the people who wrote it.
Our work
Hujra
Enquiries, appointments and records for small organisations
Small organisations lose hours every week to work that isn't the work: taking enquiries, chasing details, writing the same reply for the fifth time, keeping track of what was asked and what still needs doing. Hujra handles that side of things.
It runs the front desk. Enquiries reach a small organisation by phone, by WhatsApp and through its website, at all hours, and Hujra is built to take them on any of those channels. It captures each one, pulls out the details that matter — what is being asked, by whom, how urgent — and turns it into a record instead of a missed call.
It answers the straightforward questions directly, following rules the organisation sets: yes, we do that here; here's what it costs; here's when we could fit you in. Anything that needs a person is escalated to one. What gets agreed is booked in, and the record of it — what was asked, what was answered, what was arranged — stays with the enquiry.
The job is much the same wherever a front desk does it; the line drawn around it is not. The first setting Hujra is being built for is a clinic, where that line is drawn tightly: administrative enquiries only — appointment times, opening hours, what to bring — with anything clinical passed whole to a person rather than partly answered first.
Hujra is in active development. Its first release observes, classifies and reports; it contacts nobody.
The Thandkoi Clinics
Website and reporting for a not-for-profit clinic
The Thandkoi Clinics is a family-run, not-for-profit primary care clinic in Swabi, Pakistan, funded on a Zakat and Sadaqa model. We built its website and the reporting behind it, and we run both — the code is the charity's own. Staff upload a daily export from the clinic's software, and the system turns that into published impact reports and newsletters.
Names, dates of birth and addresses are stripped before anything is stored: ages are banded rather than kept, and locations stay coarse. Every published figure is counted from those records in code rather than written up from memory, and the written summaries are only produced for groups large enough that no one individual stands behind them.
Live at thandkoiclinics.com.
Further products are planned.
How we work
We start from the work as it is already done, rather than from a blank page. For a front desk that means how enquiries actually arrive and what happens to them next. For the clinic it means the export its own software already produces and the newsletters its staff already write. The software is fitted to that, not the other way round.
Each product holds as little personal information as it can and still do its job. That is decided at the start, in what the software is allowed to store, rather than tidied up afterwards. Where we handle information on another organisation's behalf, we do so on its instructions and under a written agreement.
Some steps in some products use AI — drafting a suggested reply for a person to approve, pulling structured details out of an enquiry, writing up figures that have already been worked out. It is one component among many rather than the product itself, and the rules and the numbers come from the software rather than the model: every published figure is counted in code before anything is written about it, and in Hujra automated messages follow rules the organisation sets, anything outside those rules is escalated to a person, and staff can review, edit or override what goes out.
Contact
- Email hello@northwestdata.io
- Telephone 07946 778170
Unit A
82 James Carter Road
Mildenhall
Bury St. Edmunds
IP28 7DE